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Category: Snapchat

Snap CEO helps launch LA wildfire recovery program

Snap CEO Evan Spiegel and Miguel Santana, the chief executive of the California Community Foundation, are launching a program focused on helping residents in Altadena and Pacific Palisades rebuild on their own terms after last month’s wildfires. The California Community Foundation, Snap, Spiegel, and Snap CTO Bobby Murphy are committing $10 million in funding to staff…

Snapchat+ subscribers can now create custom AI-generated stickers

In a bid to boost its subscription service and attract more paying users, Snapchat is rolling out additional features for Snapchat+ subscribers, including allowing Snapchat+ subscribers to create AI-generated stickers in chats. The social media company and is also adding the option to send self-destructing Snaps. Snapchat+ subscribers in the U.S. can now create and…

Snap says TikTok uncertainty benefited its business

During Snap’s fourth-quarter earnings call on Tuesday, CEO Evan Spiegel said that the uncertainty surrounding TikTok’s future has positively affected its business. “We’re not trying to draw too many conclusions from some of the engagement lift we saw when [TikTok] went dark for that brief period of time. I would say that the overall environment…

Snap launches a new way to reward AR creators, rolls out student pricing for Spectacles

Snap announced on Thursday that it’s introducing a new “Challenge Tags” rewards program for AR developers to win cash prizes for submitting Lenses. The company also announced that it’s launching educational pricing and a student discount for Spectacles, its developer-focused AR glasses. The theme of the first Challenge Tag is humor and is open through…

As TikTok faces a US shutdown, here are some alternative apps to check out

TikTok has warned of a looming shutdown in just six days, as the Supreme Court is currently weighing the law that would ban the app. So we thought it’s time to take a look at other platforms that may be able to fill the TikTok-shaped hole in our lives.  The law gives TikTok parent company…

As TikTok faces a US shutdown, here are some alternative apps to check out

TikTok has warned of a looming shutdown in just six days, as the Supreme Court is currently weighing the law that would ban the app. So we thought it’s time to take a look at other platforms that may be able to fill the TikTok-shaped hole in our lives.  The law gives TikTok parent company…

As TikTok faces a US shutdown, here are some alternative apps to check out

TikTok has warned of a looming shutdown in just six days, as the Supreme Court is currently weighing the law that would ban the app. So we thought it’s time to take a look at other platforms that may be able to fill the TikTok-shaped hole in our lives.  The law gives TikTok parent company…

Snapchat introduces a unified monetization program for creators

Snapchat is introducing a revamped, unified monetization program for creators. The new program will reward creators for both content posted to Stories and Spotlight, its TikTok copycat. Previously, Snapchat monetized these two formats through separate programs. Under the new program, creators will earn revenue from ads displayed within eligible Stories and Spotlight posts. “With Spotlight…

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