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Category: Salesforce

Tofu is building an omni-channel marketing platform for enterprises

When EJ Cho started his first company in 2018, he was exposed to what it takes to market a product. He was surprised to find a market filled with different single-use tools. “It was a very frustrating experience,” Cho told TechCrunch. “I had to learn and juggle all these different tools. It felt like a…

Suger helps companies list and scale up on cloud marketplaces

When cloud providers like Microsoft Azure and AWS launched cloud software marketplaces a decade ago, it opened up a new sales channel for software-as-a-service (SaaS) companies to get in front of potential enterprise customers. These marketplaces effectively enabled SaaS companies to bypass the traditional, lengthy sales cycles. But rarely is the seller-side experience a walk…

Nvidia releases more tools and guardrails to nudge enterprises to adopt AI agents

Nvidia is releasing three new NIM microservices, or small independent services that are part of larger applications, to help enterprises bring additional control and safety measures to their AI agents. One of these new NIM services targets content safety and works to prevent an AI agent from generating harmful or biased outputs. Another works to…

Online spending grew 3% to a record $1.2T over holiday period, says Salesforce

Online spending rose 3% to a record $1.2 trillion globally over the holiday period, with U.S.-sales, specifically, growing 4% to $282 billion. That’s according to a new report from Salesforce, which aggregated data from across its various cloud services, including Agentforce, Commerce Cloud, Marketing Cloud, and Service Cloud, to garner insights into spending activity spanning…

AI sales rep startups are booming. So why are VCs wary?

When you really probe venture capitalists about investing in AI startups, they’ll tell you that businesses are experimenting wildly but are very slow to add AI solutions into their ongoing business processes.  But there are some exceptions. And one of them appears to be an area known as AI sales development representatives, or AI SDRs.…

Salesforce plans to hire 2,000 people to sell its AI products

Cloud software giant Salesforce looks to hire thousands of new sales people to sell its AI tools to customers. The company plans to hire 2,000 new sales representatives, according to CNBC, which cited remarks from CEO Marc Benioff at a company event Tuesday. This doubles the hiring plans that Benioff told Bloomberg last month. Benioff…

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